Senior Video Production Specialist

Apply now Job no: 496335
Position type: full-time
Location: Lewisburg, PA
Categories: Communications / PR / Marketing

The Senior Video Production Specialist is a creative, imaginative leader and storyteller who can develop video projects with our content development team to help elevate Bucknell University’s brand through our digital media platforms. Reporting to the Associate Director of Digital & Social Media, the Senior Video Production Specialist will implement, assess and evolve the University’s video strategy, and work as part of a highly collaborative team to conceptualize, create and deploy video to enhance digital content, as well as targeted social media content.

In addition to leading video strategy and content creation, the Senior Video Production Specialist is responsible for managing the video team, including student video creators. The person in this position has extensive knowledge of the digital landscape and can create and produce highly engaging and professional video content across multiple channels and platforms. This role requires flexibility, building collaboration across marketing, brand and subject matter experts, and the ability to give and take constructive criticism with professionalism and openness.

Job Duties:
● Define and implement best production practices, and synchronize and standardize workflows, tools and communication among multiple teams at Bucknell to ensure the highest quality and highest production efficiency.
● Manage the operations of the video team. Coordinate and execute video projects from concept to completion, including but not limited to research, story development, location/talent scouting and post-production editing. Set deadlines for the video team, and coordinate and adjust workload to ensure deadlines are met.
● Provide creative consulting and develop strong collaborative partnerships throughout the University to support efficient creation and delivery of video content, and effectively interact with executive-level leadership.
● Serve as the main point of contact for video projects to campus partners.
● Plan, storyboard, shoot and edit videos for publication on a variety of channels, from website to social media to e-newsletters to emails, and to show at large University events.
● Produce special projects, such as live streaming events that are broadcast on social media.
● Contribute to and deliver against brand/channel content calendars; coordinate video creators and deadlines to support content creation and publishing.
● Supervise, support and provide guidance to video staff, including student employees. Carry out supervisor responsibilities in accordance with the organization's policies and applicable laws. Includes interviewing, hiring and training employees; planning assigning and directing work; appraising performance and disciplining employees; addressing complaints and resolving problems.
● Create, organize and maintain all video inventory files (raw, edited, final) in accordance with University archiving protocols and standards.
● Manage library of video content. Provide videos to team and campus partners as well as local and national media partners as necessary.
● Contribute to a work environment that encourages knowledge of, respect for and development of skills to engage with those of other cultures or backgrounds.

Minimum Qualifications:
● Bachelor’s degree in Fine Arts, Film, Video Production and at least five years’ professional experience shooting and editing video, and operating sound, lighting and editing equipment including Adobe Premiere, After Effects, Audition, Photoshop, Illustrator and Motion OR nine years of experience in lieu of educational requirement
● Advanced knowledge of current post-production techniques, along with editing skills
● Demonstrated technical production skills and project management capability in order to guide the video production process from concept through final delivery
● Experience in file compression and graphics manipulation
● Demonstrated ability to tell compelling stories and influence behavior/decision making through video
● Understanding of emerging technologies in video production
● One year supervisory experience of full-time employees
● Demonstrated ability to plan and perform video post-production tasks including reviewing footage, making editorial decisions, video transcoding, transcribing, rough cuts, audio adjustment and color correction
● Experience in creating video for strategic marketing purposes to tell the story of a brand to targeted consumers
● Ability to meet tight deadlines, creatively solve problems and manage multiple projects
● Evidence of strong verbal and written communication skills
● Excellent organizational ability and attention to detail
● Valid and current driver’s license

Other requirements:
Willing to work a varied scheduled that may include travel, and some nights and weekends

Preferred Qualifications:
● Experience with social media/marketing campaign development and execution
● Experience producing virtual and augmented reality projects
● Familiar working in social platforms such as Facebook, Twitter, Snapchat and Instagram
● Experience with illustration, 3D motion graphics, graphic design, animation
● Hold a Remote Pilot Certificate and experience in drone video filming
● Experience in 360 photo and video filming and editing
● Proficiency in writing scripts for brand awareness, training scenario and story-based videos

Physical Demands:
● Ability to lift and carry up to 35 pounds of production equipment

About Bucknell

Founded in 1846 and located along the banks of the Susquehanna River in historic Lewisburg, Pa., Bucknell University is an undergraduate-focused institution that stands uniquely at the intersection of top-ranked liberal arts, engineering and management programs. Our students choose from more than 50 majors and 60 minors in the arts, engineering, humanities, management, and natural and social sciences, as well as extensive global study, service-learning and research opportunities. Bucknell’s 3,600 undergraduate and 100 graduate students enjoy a low 9:1 student-faculty ratio and exceptional opportunities to collaborate with faculty mentors.

Bucknell’s beautiful 450-acre campus includes first-rate facilities and is home to more than 90 percent of its students. Residential life is vibrant with about 150 student-run organizations, 27 NCAA Division I athletic teams, a robust arts culture, and a strong student commitment to community and global service work.

Bucknell is committed to fostering an environment that embraces diversity, equity and inclusion, and we seek candidates who will contribute to a climate that supports the growth and development of a diverse campus community. The University provides equal opportunity without regard to race, color, gender, gender identity, gender expression, sexual orientation, age, religion, national or ethnic origin, marital status, veteran status or disability in admissions, employment and in all of its educational programs and activities. We encourage individuals from historically underrepresented groups to apply.

The Community

Located in central Pennsylvania, Lewisburg features a variety of restaurants, beautiful Victorian homes, the restored art deco Campus Theatre (owned by the University), charming shops and boutiques, and the Barnes and Noble at Bucknell University Bookstore. About 33,000 residents live in the region.

The city of Williamsport is about a 30-minute drive from campus, and Penn State University’s main campus is about an hour away, as is Harrisburg, Pennsylvania’s state capital. Bucknell is about three hours from New York City, Philadelphia, Baltimore and Washington, D.C.

The cost of living here is low compared to that of major U.S. cities and suburbs. Bucknell’s surroundings yield fresh produce, cultural activities and events, and many opportunities for outdoor activity on the Susquehanna River and in the nearby state parks and forests. The Lewisburg Area School District receives excellent reviews for its schools at all grade levels. Lewisburg Area High School is consistently ranked among the top 50 high schools in Pennsylvania for SAT scores and statewide exams.

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